Amazon Fee Calculator India: Referral Fee, FBA Cost & True Profit

• Selling on Amazon India involves at minimum: referral fee (5–35% of selling price by category) + closing fee (₹2–₹25 fixed) + FBA fee (if using Fulfilment by Amazon). Most sellers underestimate total fees by 40–50%.
• For a ₹799 electronics accessory, Amazon takes approximately ₹145–₹195 in fees (18–24%) before your COGS, shipping, and advertising costs.
• FBA fees in India cover pick, pack, and ship — typically ₹40–₹80 for small items, ₹80–₹150 for medium, ₹150–₹300+ for heavy items. FBA is worth it for Prime badge and reduced operational complexity.
• Net margin on Amazon India of 10–15% after all fees is considered healthy. Below 8% is dangerously thin. Calculate before listing.

Use our free Amazon Fee Calculator to find exact referral fees, FBA charges, closing fees, and net profit for any product on Amazon India.

Amazon India Fee Structure (2025)

1. Referral Fee

A percentage of the item's selling price, paid on every sale:

2. Closing Fee

Fixed fee per item sold, varies by price tier:

3. FBA (Fulfilment by Amazon) Fee

Covers storage, picking, packing, and shipping by Amazon:

4. Storage Fee

For FBA sellers storing inventory in Amazon warehouses:

• Standard: approximately ₹22–₹37 per cubic foot per month
• Long-term storage (365+ days): significantly higher penalty fees

Full Profit Calculation: ₹799 Electronics Accessory (FBA)

Item	Amount
Selling price	₹799
Referral fee (14%)	−₹111.86
Closing fee	−₹10
FBA fee (200g small standard)	−₹70
Subtotal after Amazon fees	₹607.14
Product cost (COGS)	−₹280
Amazon advertising (PPC)	−₹80
Packaging cost (already in FBA)	₹0
GST liability (18% collected, offset by input credit)	−₹60 (net)
Net Profit	₹187.14
Net Margin	23.4%

This example has a healthy margin. However, if the product costs ₹380 instead of ₹280, margin drops to 10.9% — thin but acceptable. At ₹450 COGS, it's 5.9% — dangerous.

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Easy Ship vs. FBA vs. Self-Ship

Feature	FBA	Easy Ship	Self-Ship (MFN)
Eligible for Prime	✅ Yes	✅ Yes (select)	❌ No
Storage	Amazon warehouse	Your storage	Your storage
Packing	Amazon	You	You
Shipping	Amazon	Amazon	You arrange
Cost	Higher	Medium	Lower (but effort)
Returns handling	Amazon	Amazon	You
Best for	High-volume, light items	Moderate volume	Large/custom items

Easy Ship fees (Amazon picks up from your location and ships): Typically ₹40–₹60 per shipment for standard size — cheaper than FBA but requires you to manage inventory and pack orders.

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GST on Amazon Sales

Amazon sellers in India must be GST registered (mandatory for inter-state sales and if turnover exceeds ₹20L).

Amazon collects GST from buyers and pays it to the government via TCS (Tax Collected at Source) mechanism:

• Amazon deducts 1% TCS from each payment (1% on intra-state, 2% on inter-state IGST basis — subject to change)
• You claim this TCS credit in your GST return
• Net GST liability depends on your product's GST rate and your input tax credits

GST rates on common Amazon categories:

• Electronics: 18%
• Clothing (above ₹1,000): 12%
• Books: 0%
• Beauty products: 18%
• Food/grocery: 0–5%

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Amazon Advertising (PPC) Cost

Most successful Amazon sellers spend 5–15% of revenue on Amazon PPC to maintain visibility. This is not captured in Amazon's fee calculator — but it's real cost.

Typical Amazon India ACOS (Advertising Cost of Sale):

• Competitive categories: 20–35%
• Less competitive: 10–20%
• Target ACOS = Your gross margin % (at this level, ads break even and all organic sales are pure profit)

Example: Gross margin 35% → Target ACOS ≤ 35%. If ACOS is 45%, ads are unprofitable — reduce bids or pause low-performing keywords.

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FAQ

What percentage does Amazon India take from sellers?

Total Amazon fees (referral + closing + FBA if applicable) typically range from 15–35% of the selling price depending on category and fulfilment method. Electronics accessories: approximately 18–22%. Clothing: 20–25%. Add advertising costs and the true platform cost can reach 25–40%.

Is FBA worth it for Amazon India sellers?

For products under 1kg that sell consistently (50+ units/month): FBA usually makes sense — Prime badge increases conversion by 30–40%, and you avoid packing/shipping logistics. For slow-moving, heavy, or large items: self-ship or Easy Ship is more cost-effective.

What is the minimum selling price to be profitable on Amazon India?

Depends entirely on COGS and category. A rough rule: selling price should be at least 2.5–3× COGS to account for Amazon fees (20%), advertising (10%), and leave 15–20% net margin. If product costs ₹200, minimum viable selling price is ₹500–₹600.

How do I calculate Amazon fees before listing?

Use Amazon India's Revenue Calculator on Seller Central (free tool) — enter your product ASIN or category and selling price to get exact fee breakdown. Our calculator mirrors this calculation for quick planning.